Brand Reach Tracker

This comprehensive tracker template will help you track your brand reach goal across all your various top-of-funnel touchpoints: blog, social, PR, etc.

There are three main sheets here to work with: the Scoreboard shows a waterfall chart of your progress, the Brand Reach sheet has the aggregate breakdown week by week, and the Channels sheet has the breakdown by channels.

Your team (or you) will update the Channels sheet on a weekly or biweekly basis, and everything else in the spreadsheet will be updated automagically.